Your Digital Story
In today’s digital-first world, the story people find about you online isn’t just information — it’s their first impression, their decision-maker and in many cases, the deciding factor between a yes and a no.
Reviews & Consumer Trust
- 95% of people read reviews before buying or working with someone.
- 84% trust online reviews as much as recommendations from family or friends.
- 93% say reviews influence their decisions.
- A 1-star rating increase can boost revenue 5–9%.
- Strong reputations lead to 270% higher conversions and 31% more spending by customers.
- 76% of people check online presence before ever visiting a business in person.
People don’t just read your reviews, they read your entire story.
- 78% of people search someone before meeting them.
- Over 80% admit their perception changes based on what they find online.
- The first page of Google gets over 90% of clicks, meaning one outdated article, one old photo or one negative post can define you.
- Over 70% of employers reject candidates because of what they find online, while 85% hire because of positive visibility.
- A strong digital footprint makes someone three times more likely to choose you over a competitor.
The Rise of AI Search
Search has evolved. Today, AI doesn’t just list links, it creates summaries of who you are. These AI-driven profiles pull from reviews, press, articles and social media to generate one short snapshot of your reputation. That single paragraph can either open doors or close them. If it highlights outdated or negative information, it instantly becomes your identity in the mind of a client, employer or investor.
Chat GPT Search, Google AI Search, Meta Search and more.